BRAND STRATEGY – THE AGENCY PERSPECTIVE.
Steffen is co-founder of creative agency 20Something. Right from the start in 2009, the agency has put young talent at the heart of its team and in charge of their client projects (a.o. Adobe, Belgian Road Safety Institute, Brussels Airlines, Desperados, De Persgroep, RTL Group, Sony Music).
As President of the Expert Centre Skills of the Association of Communication Companies (ACC) Belgium, Steffen worked to identify, attract and grow young talent for the Belgian communication industry.
Prior to creating 20Something, Steffen built experience in change management at Accenture, as well as brand, marketing and customer experience management at Essent and Proximus. Steffen is a 1997 alumnus of Solvay Business School.